Author: William Fielding

In the past decade, the alternative investment sector has grown consistently – with assets under management (AUM) more than doubling between 2008 and 2017.  Predictions suggest this will jump by more than 50% to 2023. In 2020, alternatives became even more enticing due to an increasingly volatile market amidst the impacts of the Coronavirus pandemic.  Alternatives...

Alternative investments have increased in popularity this year to wade against the volatility of a consistently uncertain market. When thinking of alternative investments, the first that may come to mind are likely antiques, wines, art and rare coins. However, the Whiskey & Wealth Club 2020 Cask Whiskey Buyers Report revealed there is a disconnect between perceived high value alternatives...

Since Whiskey & Wealth Club spotted the opportunity to bridge the gap between private investors and distilleries, we have been driven to understand the motivation that propels investors to purchase and hold cask whisky for financial gain. Cask whisky investment has been around for centuries, but...

In 2018, Jay Bradley, Scott Sciberras, and I spotted the early potential of bringing cask investment to the mainstream and founded Whiskey & Wealth Club. We aimed to allow investors the opportunity to invest in cask whiskey, whilst also supporting the whiskey industry and distilleries.   We became one of the first whiskey investment companies to bridge the gap between distilleries and private investors. Our model allows...

The Coronavirus outbreak and subsequent crash of global stock markets has led to many investors and shareholders suffering significant repercussions with investment values plummeting.    This economic downturn is leading investors to look elsewhere to secure their wealth, particularly through alternative and asset backed investments. These are becoming increasingly attractive to investors due to market fluctuations, such as...